The success of the first collab between retail giant Primark and celeb Coleen Rooney has warranted another, expanded collection. Primark…
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Primark creates womenswear design chief role as Keiron Birch joins
Primark has created a new womenswear design director role and Keiron Birch has stepped into the demanding post. The designer,…
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Jam Industries links with Mayfair Chippy for clothing launch
Jam and chips? Surely not! But food and fashion collaborations are becoming increasingly popular and this one mixes fashion brand…
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Primark pulls out all the stops for ground-breaking UK and US summer campaign, now includes Spain
For Primarkit’s big and it’s groundbreaking. The value fashion/lifestyle giant has revealed its all-new summer collection and campaign “celebrating elevated…
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