Nobody's Child launches first collection using regenerative cotton

Nobody’s Child is underscoring its eco fashion connections with the launch of its first collection made with cotton “grown through regenerative practices.”

It’s a colour-infused edit of “dresses, relaxed sets and feminine separates” while bringing a “deeper story to one of fashion’s most familiar fibres.”

The collection takes cues from “the journey behind the cotton, from sunlit landscapes to hand-touched details” that Nobody’s Child is known for, including shirring, tie details, full skirts and subtle tie-dye influences.

“With organic cotton already representing around half of the brand’s total material usage, this collection using cotton grown from regenerative practices marks a new area of exploration for the brand,” it said.

The back story also “looks closely at the people, places and farming systems behind the cotton with the ambition to carry learnings from this launch into future collections.”

As part of the project, the Nobody’s Child team visited smallholder cotton farms in rural India to learn more about the people and practices behind the collection. The cotton comes from farmers using regenerative methods “designed to work with natural systems, helping to support healthier soil, richer biodiversity and more resilient farming communities.”

Each piece in the collection (in sizes 4-18, priced £45-£120) is accompanied by its own Digital Product Passport, documenting key supply chain touchpoints and offering customers a closer look at where their clothes come from.

Brand CEO Jody Plows said: “Cotton is central to so many of our collections, and visiting the farms helped us better understand the land, systems and communities behind the fibre. With this collection, we wanted to bring that closer connection to cotton together with the colour, print, detail and feminine silhouettes our customers come to us for, creating pieces that feel true to Nobody’s Child.”

As part of its commitment to issue-led innovation, Nobody’s Child is also supporting the regenerative agriculture exhibit at this year’s Future Fabrics Expo, taking place in Brussels on 24-25 June.

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